See the spend that bought nothing.
Search terms, campaigns and audiences that cost money and never converted, ranked by how much they drained, across every ad platform you connect.
- "analytics tool": high cost, 0 conversions
- Dynamic search auto targets: 0 conversions
- Brand and non-brand overlap
Start with the biggest leak.
Instead of scrolling through search term reports, you get a short list sorted by money spent with nothing to show for it.
- Cost matched against real conversions
- Search terms, campaigns and audiences
- Negative keyword suggestions included
Every ad platform
One audit across all your ad accounts.
Try asking
Questions that save budget.
FAQ
Common questions.
No. Connections are read-only by default. The audit tells you where money is being wasted; you decide what to change in your ad account.
It compares cost with the conversions recorded for the same terms, campaigns or audiences over the date range you ask about. The sources and filters it used are shown with every answer.
Yes. Connect more than one ad account and you can ask which platform, campaign or audience gives you the best return for the money.
Connect · Analyze · Act
Explore the rest of ConvoData.
Find out where your budget is leaking.
Connect an ad account and ask where the money went.